A Window Into the Future

Most of our fantasizing about the future happens in our heads or with the aid of fictional narratives in books, TV, or film. It's exciting, but it's still somewhat intangible. What's so captivating about the interactive display BMW set up in New York was that it took what was happening in the physical world and used it to give passersby an in-your-face peek into what the near future could look like. 

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Check out what the display was like for people viewing it on the street and get a really cool behind-the-scenes breakdown about the project!